Ep. 51: Influencer Marketing With Amanda Paris, How To Use Influencer Marketing To Grow Your Permanent Makeup Business


Do you see all of these brands growing their business through influencer marketing and you're just like, okay how do I get into that? Do you want to get your name out there but you don't know where to start?


Don't worry, we're here to help. Influencer marketing is a great way to grow your business, especially right now. Influencers are super big and they have a lot of, well, influence. It's a great market to tap into. I did a lot of influencer marketing when I first started and I still do!

I didn't want to just give you my tips, though. I thought, why not bring in a total expert? Why not bring in someone who's on both sides? Someone who both has their own business and is an influencer? Enter: Amanda Paris.

Amanda's amazing. She's a total complete modern-day renaissance woman. Seriously, here's a list of some of the things she does: she models, she's a comedian, an actress, a producer, a booking agent, influencer, squirrel mom, and fitness expert. She also has over 3 million followers on Instagram. So she knows her stuff.

In this episode, we'll talk all about her experience as an influencer on social media and her advice on using influencer marketing to grow your business.



Here are the episode highlights:

‣‣  [05:01]  First, I'll give you my top 3 tips for getting started in influencer marketing.

‣‣  [23:06]  Let's talk about the importance of content: the amount of it, the variety, the cohesiveness, etc,.

‣‣  [37:20]  If you're trying to grow an audience on Instagram, that will turn into customers, Amanda stresses the importance of knowing who you are and establishing your core as a brand.

‣‣  [39:55]  Another tool for content creation, Amanda and I talk about batching your content, aka having production days.

‣‣  [42:27]  Amanda's top-secret key to successful growth on Instagram.

‣‣  [47:28]  Creating a sense of loyalty with your existing audience, no matter how small.





Amanda is such an inspiration. If you want to keep up with her and all of her incredible adventures, you can follow her on Instagram, right here!

You can follow me, Sheila Bella, on Instagram @realsheilabella!


Here are the links that were mentioned in the podcast!

Grow Your Gram

Online Course Workshop




You can enjoy this podcast by downloading a transcript of it here.



You can enjoy this podcast by downloading it on iTunes here.
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