Ep. 165: BRAVER NOT SMALLER HOW GETTING CANCELED HAS CHANGED ME FOREVER, BEAUTY INDUSTRY TOXICITY

  

What doesn't kill you makes you stronger.

     

That's what the great philosopher Kelly Clarkson said. And she's right!

Today, I want to talk about something extremely important: getting canceled. Nobody wants to get canceled and today, with the way the internet works, it's possible that it could happen to any one of us. No matter what size platform you have, people are watching you like a hawk, waiting to catch you slipping up.

I know that idea strikes fear in some of you. Heck, I was scared of it too! But then something happened - I got canceled.

Maybe you haven't heard about it yet, but I'm not going to shy away from it. You guys know me. I'm not about secrets. So we're going to talk about what happened, why I got canceled, what it was like, how I handled it, and how it changed me.

I'm not going to let what happened make me smaller. I'm going to let it make me braver.

 

 

Here are the episode highlights:

‣‣  [02:09]  I...

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Ep. 164: IHEART RADIO WITH CYRUS WEBB INTERVIEWS BEAUTY BUSINESS MARKETING STRATEGIST & SOCIAL MEDIA EXPERT SHEILA BELLA

  

Even when things get dark - we can still move towards the light.

     

Hey beauty boss! I've got some exciting news for you.

I recently had the AMAZING opportunity to be interviewed by Cyrus Webb for iHeart Radio's Conversations LIVE. We talked a little bit about my story, finding my passion, how my passion led to my success, what all of that feels like, the impact of helping women step into their power, and more!

This was a great conversation and I want to share it with you in today's episode! I know it's easy to forget our WHY or WHERE this all started. I hope this helps remind you!

 

 

Here are the episode highlights:

‣‣  [01:57]  At the start of our conversation, Cyrus asks what it's been like to see my passion lead to my success!

‣‣  [02:46]  Cyrus and I talk about whether or not I always knew that beauty was where I would make my mark.

‣‣  [04:06]  How did I get to the point where I realized my...

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Ep. 163: SARAH PENDRICK ON INSECURITIES, FEMALE EMPOWERMENT, SOCIAL MEDIA BULLYING AND CANCEL CULTURE

  

"I listen to what my soul wants, I practice, I'm around people that give me a safe space to say how I feel, to say what I do and don't want to do."

     

There are a lot of reasons why female entrepreneurs can be afraid of showing up online. When you put yourself online you are opening yourself up to a whole new kind of vulnerability. It's easy for people to forget that behind our screens are real people with real feelings and they can start to say some pretty hurtful things.

Nobody wants to be canceled - but we can't let fear stop us from showing up as our authentic selves and serving others. For this episode, I sat down with my friend Sarah Pendrick, the creator of Girl Talk. Sarah and I have both been doing our thing on the internet for a while and have gotten our fair share of social media bullying. But I think Sarah is a pro at looking a difficult situation in the eye and rising above it.

In this episode, we talk about tackling...

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Ep. 162: WOW, A PANDEMIC PROOF PMU BOOKED OUT SALES FUNNEL USING FACEBOOK ADS AND BROW TECHNIQUE QUIZ WITH MONIQUE GARCIA OF BROWSTETICS BOSTON MICROBLADING

  

What's stopping you from building the six-figure beauty business of your dreams?

     

Seriously - what's stopping you? I know a lot of business owners who stuck their heads in the sand once the pandemic hit last year and refused to come back out. And I understand because it was scary. It was terrifying. Nobody knew what to do. But do you know what a lot of other entrepreneurs did? They pivoted and they made it work.

For this episode of Pretty Rich Podcast, I brought on my friend Monique Garcia of Browstetics to share her story because she built her own sig-figure beauty business all within a MONTH during the pandemic. And one of the really special things about Monique is that she is going to tell you EXACTLY how she did it.

That's right, beauty boss, she's not holding back! She's sharing the exact fool-proof sales funnel she used that made her successful even in a pandemic. So what are you waiting for?

 

 

Here are the episode...

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Ep. 161: PART 2: PMU TRAINER’S ROADMAP TO SUCCESS WITH MICROBLADING AND PERMANENT MAKEUP EDUCATORS SHAY DANIELLE, EBONY KIMBROUGH AND KRISTINA MELNICIENCO

  

More of your questions answered!

     

Last week I went on Clubhouse with some of my best trainer friends in the PMU biz to give you the first half of the PMU Trainer's Roadmap to Success - and today we're back with more!

We share more of our experiences with training: some of the greatest challenges we've faced, whether we prefer smaller or larger classes, the pros and cons of traveling to train, and how to prequalify students! You don't want to miss it!

 

 

Here are the episode highlights:

‣‣  [13:36]  Starting with the first question: what were some of the major challenges you experienced when you first started training?

‣‣  [32:19]  What are the pros and cons of traveling to train?

‣‣  [34:54]  How do you prequalify students? 

 

 

GIVE ME THE ROADMAP TO PMU TRAINER SUCCESS! (Listen Here) 

 

I'm so grateful that these incredible PMU artists joined me for this...

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Ep. 160: TALK ABOUT YOUR BEAUTY BUSINESS EVEN BEFORE IT EXISTS, THE BEST MARKETING ADVICE FOR PMU AND LASH ARTISTS WHO ARE JUST STARTING OUT

  

You HAVE to stop waiting for the right moment.

     

Trust me, I know how it is. You don't have your business started yet, you don't have a salon yet, you don't have your course prepared yet - and that's why you don't want to talk about it.

But I'm telling you, this is the single greatest mistake I see entrepreneurs make no matter where they are in their careers. It doesn't matter if you're just starting out or if you've been in the business for 10 years. Fear can stop all of us.

So this episode is dedicated to you, wherever you are in your business, even if you've only ever dreamt of it. You need to start talking about it.

 

 

Here are the episode highlights:

‣‣  [04:41]  Here's the BIGGEST mistake I see new entrepreneurs make.

‣‣  [08:21]  You have to shift your mindset about social media marketing.

‣‣  [09:25]  Like it or not you need to start viewing yourself as a community leader - because...

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Ep. 159: PMU TRAINER’S ROADMAP TO SUCCESS WITH MICROBLADING AND PERMANENT MAKEUP EDUCATORS SHAY DANIELLE, EBONY KIMBROUGH AND KRISTINA MELNICIENCO

  

How do you know you're ready for the next step?

     

As entrepreneurs and as artists we never want to be in the same place for too long. Our fields are constantly changing and we want to change with them! But how do you know when you're ready for the next step?

This episode is for those of you who want to get into training but aren't sure how to go about it. I asked some of my best trainer friends in the PMU biz to come together on Clubhouse to give you the PMU Trainer's Roadmap To Success.

We answer some questions that will help you along your path to becoming a great PMU trainer. And make sure to keep an eye out on PART TWO coming soon. *wink wink*

 

 

Here are the episode highlights:

‣‣  [07:54]  FIRST: I want to share some very exciting news. We have announced our FIRST SPEAKER for Pretty Ambitious. I'm so excited you guys.

‣‣  [16:07]  First, we're going to start off by introducing ourselves and giving...

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Ep. 158: HOW TO GET MORE REVIEWS FOR YOUR PMU, MICROBLADING OR LASH BEAUTY BUSINESS WITH SHEILA BELLA, SHAY DANIELLE, NATALIE DELAVERDE OF BADGALBROWS AND AMANDA BREUER OF EASTSIDE MICROBLADING AND BEAUTY ANGELS

  

REVIEWS, REVIEWS, REVIEWS.

     

Can't live with 'em can't live without 'em, you know? Reviews are critical to the success and survival of our beauty businesses. Good reviews let potential clients know that they can trust us, that their brows, lashes, hair, nails, etc., are in safe hands. But bad reviews? Well, they always feel like they can break us.

Here's the thing - we all get bad reviews. We all get them. They're pretty much unavoidable. But they don't have to break us. We don't have to give them that power!

For this episode, I brought on a couple of my favorite kick-butt beauty bosses: Shay Danielle, Natalie Delaverde, and Amanda Breuer, to talk about how to get not only MORE REVIEWS for your beauty business but BETTER reviews for your beauty business. We also have a couple of friends share their experiences with reviews, the good, the bad, and the ugly.

Remember, beauty boss, you're never alone! Let's do this.

 

 

Here are the...

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Ep. 157: HOW TO GROW AND SCALE YOUR PMU, MICROBLADING OR LASH BEAUTY BUSINES‪S

  

Anyone can scale their business.

     

Yes, anyone. Yes, even you.

You know how I know this? Because I've seen it. And I did it myself. Everyone (mostly) starts their business at the same place. We all start from the ground up, unless you like, inherit your business.

But we all start with knowing next to nothing and figuring it out as we go along. As artists we start with no knowledge on how to tattoo brows or apply lashes, then we learn, and over time we get better. The same thing applies to business. Even though the idea of scaling your business and growing seems scary - know it's possible because you have already grown your business.

I'm passionate about scaling beauty businesses because I believe that we all have room to grow. For this episode, I actually recorded a free live call I did with my free Facebook Group, Beauty Biz Secrets. I'm doing them once a month now so be sure to join so you don't miss these free calls! I answered questions...

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Ep. 156: THE MAKE IT OR BREAK IT FACTOR IN PMU AND BEAUTY BUSINESSES

  

YOU NEED TO CHANGE.

     

Listen up, beauty boss, because I have some harsh truths for you. I want you to succeed, okay? So I'm always going to tell it how it is.

Here's the thing: if you want to have a long career in the beauty industry - you have to change with the beauty industry. Things are not the same as they were when we first started! I first started over 10 years ago, okay, nothing is the same, thankfully. But there are a lot of beauty entrepreneurs who are stuck marketing their businesses the same way they were 10 years ago. And you know what? They're not experiencing any growth.

They're stagnant. Nobody wants that in their business. If someone tells you that you need to change and you say "oh but I've always done it this way" you need to reevaluate, because if that's your mindset, then I'm sorry to tell you, but you're already on the way out.

This is something you really have to pay attention to. So for this episode of Pretty Rich...

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