Ep. 164: IHEART RADIO WITH CYRUS WEBB INTERVIEWS BEAUTY BUSINESS MARKETING STRATEGIST & SOCIAL MEDIA EXPERT SHEILA BELLA

  

Even when things get dark - we can still move towards the light.

     

Hey beauty boss! I've got some exciting news for you.

I recently had the AMAZING opportunity to be interviewed by Cyrus Webb for iHeart Radio's Conversations LIVE. We talked a little bit about my story, finding my passion, how my passion led to my success, what all of that feels like, the impact of helping women step into their power, and more!

This was a great conversation and I want to share it with you in today's episode! I know it's easy to forget our WHY or WHERE this all started. I hope this helps remind you!

 

 

Here are the episode highlights:

‣‣  [01:57]  At the start of our conversation, Cyrus asks what it's been like to see my passion lead to my success!

‣‣  [02:46]  Cyrus and I talk about whether or not I always knew that beauty was where I would make my mark.

‣‣  [04:06]  How did I get to the point where I realized my...

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Ep. 161: PART 2: PMU TRAINER’S ROADMAP TO SUCCESS WITH MICROBLADING AND PERMANENT MAKEUP EDUCATORS SHAY DANIELLE, EBONY KIMBROUGH AND KRISTINA MELNICIENCO

  

More of your questions answered!

     

Last week I went on Clubhouse with some of my best trainer friends in the PMU biz to give you the first half of the PMU Trainer's Roadmap to Success - and today we're back with more!

We share more of our experiences with training: some of the greatest challenges we've faced, whether we prefer smaller or larger classes, the pros and cons of traveling to train, and how to prequalify students! You don't want to miss it!

 

 

Here are the episode highlights:

‣‣  [13:36]  Starting with the first question: what were some of the major challenges you experienced when you first started training?

‣‣  [32:19]  What are the pros and cons of traveling to train?

‣‣  [34:54]  How do you prequalify students? 

 

 

GIVE ME THE ROADMAP TO PMU TRAINER SUCCESS! (Listen Here) 

 

I'm so grateful that these incredible PMU artists joined me for this...

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Ep. 160: TALK ABOUT YOUR BEAUTY BUSINESS EVEN BEFORE IT EXISTS, THE BEST MARKETING ADVICE FOR PMU AND LASH ARTISTS WHO ARE JUST STARTING OUT

  

You HAVE to stop waiting for the right moment.

     

Trust me, I know how it is. You don't have your business started yet, you don't have a salon yet, you don't have your course prepared yet - and that's why you don't want to talk about it.

But I'm telling you, this is the single greatest mistake I see entrepreneurs make no matter where they are in their careers. It doesn't matter if you're just starting out or if you've been in the business for 10 years. Fear can stop all of us.

So this episode is dedicated to you, wherever you are in your business, even if you've only ever dreamt of it. You need to start talking about it.

 

 

Here are the episode highlights:

‣‣  [04:41]  Here's the BIGGEST mistake I see new entrepreneurs make.

‣‣  [08:21]  You have to shift your mindset about social media marketing.

‣‣  [09:25]  Like it or not you need to start viewing yourself as a community leader - because...

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Ep. 158: HOW TO GET MORE REVIEWS FOR YOUR PMU, MICROBLADING OR LASH BEAUTY BUSINESS WITH SHEILA BELLA, SHAY DANIELLE, NATALIE DELAVERDE OF BADGALBROWS AND AMANDA BREUER OF EASTSIDE MICROBLADING AND BEAUTY ANGELS

  

REVIEWS, REVIEWS, REVIEWS.

     

Can't live with 'em can't live without 'em, you know? Reviews are critical to the success and survival of our beauty businesses. Good reviews let potential clients know that they can trust us, that their brows, lashes, hair, nails, etc., are in safe hands. But bad reviews? Well, they always feel like they can break us.

Here's the thing - we all get bad reviews. We all get them. They're pretty much unavoidable. But they don't have to break us. We don't have to give them that power!

For this episode, I brought on a couple of my favorite kick-butt beauty bosses: Shay Danielle, Natalie Delaverde, and Amanda Breuer, to talk about how to get not only MORE REVIEWS for your beauty business but BETTER reviews for your beauty business. We also have a couple of friends share their experiences with reviews, the good, the bad, and the ugly.

Remember, beauty boss, you're never alone! Let's do this.

 

 

Here are the...

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Ep. 157: HOW TO GROW AND SCALE YOUR PMU, MICROBLADING OR LASH BEAUTY BUSINES‪S

  

Anyone can scale their business.

     

Yes, anyone. Yes, even you.

You know how I know this? Because I've seen it. And I did it myself. Everyone (mostly) starts their business at the same place. We all start from the ground up, unless you like, inherit your business.

But we all start with knowing next to nothing and figuring it out as we go along. As artists we start with no knowledge on how to tattoo brows or apply lashes, then we learn, and over time we get better. The same thing applies to business. Even though the idea of scaling your business and growing seems scary - know it's possible because you have already grown your business.

I'm passionate about scaling beauty businesses because I believe that we all have room to grow. For this episode, I actually recorded a free live call I did with my free Facebook Group, Beauty Biz Secrets. I'm doing them once a month now so be sure to join so you don't miss these free calls! I answered questions...

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Ep. 155: I’M PREGNANT AND THE ONLY BEAUTY BUSINESS METRICS YOU NEED TO NEED TO KEEP TRACK OF, HOW TO SIMPLIFY TRACKING YOUR PMU AND LASH BUSINESS

  

Beauty boss...I have some exciting news for you...

     

I'M PREGNANT!!!

Yes, it's true, I'm pregnant. I'm 17 weeks pregnant at the time of recording this and I'm so happy to finally share this with you. I just wanted to make sure that it was shared in a way that was really special, and also this is my third and probably final pregnancy! I just really wanted to enjoy it.

BUT that's not all the exciting stuff I have to share with you! Uh uh.

I want to talk to you about SIMPLIFYING your beauty business problems and shifting your focus to the only beauty business metrics you need keep track of in order to GROW.

Let's just get into it, okay? Buckle up!

 

 

Here are the episode highlights:

‣‣  [01:49]  Let's talk about the fact that I'M PREGNANT!!!!!

‣‣  [10:09]  The advice trainers give you when you graduate is well-meaning but...ultimately incomplete.

‣‣  [14:37]  There are four common problems I see among...

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Ep. 153: USING THE ENNEAGRAM IN YOUR BEAUTY BUSINESS WITH TRACY O’MALLEY, SELF-AWARENESS WITH SHEILA BELLA

  

Do you really know yourself?

     

I think one of the top things new entrepreneurs forget about when starting their businesses is self-awareness. We've got big plans, big dreams, and we don't feel like we have time to do any deep reflection into ourselves. We know what we want, we know pretty much the steps we need to take to get there, what more do we need?

The thing is - the best entrepreneurs, the ones who are the most successful, are the ones who truly know themselves. Because to be successful you have to know your weaknesses. You have to know your strengths too, of course. But if you're blind to your weaknesses then you're going to have a lot of weaknesses in your business as well that you're not aware of. And those weaknesses are either going to slow you down or bring you down.

In my program Pretty Rich Bosses, we do a lot of self-reflection. We do a lot of deep diving - because I want all of our students to know themselves and find...

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Ep. 152: WANTING TO BE BEAUTIFUL, THE STIGMA BEHIND PRETTY AND BEING IN THE BEAUTY INDUSTRY AS A LASH ARTIST, MUA, MICROBLADER OR PLASTIC SURGEON

  

Hey sister, do you ever get shamed for wanting to be beautiful?

     

Do people give you that look when you tell them your job is in the beauty industry? You know the one, the one full of judgment like you're doing something evil just because it's related to beauty and aesthetics?

Well, beauty boss, I'm tired of being shamed for wanting to be beautiful. I'm tired of this stigma behind pretty - this idea that you can't celebrate beauty just as much as you celebrate knowledge. I think it's important to be a well-rounded person, don't you? And beauty is powerful.

Beauty is confidence.

For this episode of Pretty Rich Podcast I got some of my favorite beauty bosses in the industry together to share our feelings on this stigma behind pretty, wanting to be beautiful, being judged by others, and the power of confidence that comes from beauty - whatever beauty means to you.

This is a really powerful episode. So what are you waiting for?

 

...

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Ep. 150: BOOKED SOLID BEAUTY BIZ WITH PMU MARKETER SHEILA BELLA, LASH EDUCATOR ALI LILLY, AND HOST OF LASH CAST PODCAST PAUL LEUBBERS

  

Get ready, sister friend, because you are about to be BOOKED OUT.

     

That's right! We're about to get you booked out. How?

Well, I brought together some of my friends in the PMU industry that are great speakers and educators to talk all about the strategies WE use in our successful beauty businesses to get booked out.

I've got Royal and M'Lisa of Spa Strong, Ali Lilly of Lash Anarchist, and Paul Lebbbers of Lash Cast! It's a dream team, what can I say? We're giving you a TON of value in this episode and it's all FREE. So what are you waiting for?

Let's get you booked out, beauty boss!

 

 

Here are the episode highlights:

‣‣  [14:54]  The most important part of my personal strategy to getting booked out is establishing repeatable habits that bring new clients to your business consistently.

‣‣  [16:27]  These are some of the habits that you NEED to be implementing with every client so that they not only return...

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Ep. 144: MY 2021 SOCIAL MEDIA STRATEGY ALL LAID OUT SO PAY ATTENTION BEAUTY BUSINESS OWNERS

  

I'm ready to share my secrets with you.

    

Yeah, you heard me. I'm ready to tell all.

I am going to share, in detail, my 2021 social media strategy. I am literally going to tell you exactly what my strategy is for this year to experience MASSIVE growth not just on social media but within my business. I'm talking new clients, more sales, more interaction.

If you find yourself constantly complaining about the algorithm, if you're tired of feeling stuck and stagnant while your competitors seem to be thriving, I've got you, girl. I'm here for you, okay? It's not the algorithm. You have complete control over your success. So I'm just going to hand you my social media strategy and we're going to make 2021 a success together. Let's do this.

 

 

Here are the episode highlights:

‣‣  [02:48 What is the problem with your social media growth? Why are you stunted? I'll tell you EXACTLY why. And it's not the algorithm.

‣‣ ...

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