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Ep. 174: FEELING FINANCIALLY HELPLESS AS A CHILD AND WHY MAKING MONEY IS IMPORTANT WITH BEAUTY BUSINESS MARKETING STRATEGIST AND MICROBLADING ARTIST SHEILA BELLA

  

If you had UNLIMITED income - what would you do? 

     

I'm motivated by money. I am - and I'm not ashamed to admit it! Making money is really important to me because it wasn't always an option to me. Money wasn't always an option to me. Being able to easily help those around me out of tough situations because of money wasn't always an option to me.

I think it's important for all of us to stop and consider how money can be helpful and how it can mean freedom for a lot of people.

This episode is a short one but a very important one!

 

 

Here are the episode highlights:

‣‣  [01:49]  Why is money so important to me?

‣‣  [04:31]  Here's a good exercise that I encourage you to do: close your eyes and imagine if you had unlimited income. How would you spend your days? What would you do with that money?

 

  

 

I WANT FINANCIAL FREEDOM! (Listen Here) 

  

You can follow...

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Ep. 172: WHEN THINGS GET HARD TESS TATTOO AND SHAY DANIELLE

 

  

Hidden in every hardship is a golden nugget of information.

     

It's true, sister! Everything we go through in life has the potential to teach us something life-changing! I know that it can be hard to see that when you're going through it. In fact, you might not even like it when I tell you that there's a meaningful lesson in whatever you're going through. But it's the truth!

For this episode, I brought together my good friends Shay Danielle and Tess Marti for our weekly Clubhouse PMU Talk to share the hardships we've faced, what got us through them, and what we learned from them.

This episode is FULL of those golden nuggets of information - because we're sharing our greatest learning experiences with you!

You don't want to miss this one, babe! Trust me.

 

 

Here are the episode highlights:

‣‣  [03:58]  First Shay, Tess, and I start by introducing ourselves!

‣‣  [11:01]  We take turns talking about the...

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Ep. 168: YOU DON’T NEED MORE LOVE YOU NEED MORE RESPECT IN THE BEAUTY INDUSTRY, HIRING A BROW AND LASH ARTIST TEAM

  

You NEED to start building a team.

     

It's inevitable and at some point, you will realize that no matter how much you want to be in control of everything in your business, no matter how much you want to be able to do it all yourself - you can't! If you want to grow your business, you have to grow your team. It's as simple as that.

So, in this episode, we're talking about exactly how to do that. I'm covering how to know when you're ready, mistakes to avoid, and the most important thing that you can do for yourself, your employees, and your business! Let's do this.

 

 

Here are the episode highlights:

‣‣  [03:04]  How do you know when you're ready to start hiring?

‣‣  [04:38]  What has building a team taught me?

‣‣  [09:39]  This is one of the most common things that I see go wrong when people start hiring.

‣‣  [17:57]  Let's talk about the importance of setting boundaries when it comes to...

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Ep. 167: COLLABORATIONS, JEALOUSY IN THE BEAUTY INDUSTRY, GROWING UP RICH VS. GROWING UP POOR WITH MASTER MICROBLADING ARTIST AND TRAINER KLER ROSENBERG OF BEAUTY ANGELS ACADEMY

  

If you want to build a beauty empire - collabs are the way to go.

     

I love collaborations because they're win-win: I get the benefits, you get the benefits, our audience gets the benefits, we all win! But there is an art to doing them correctly and ensuring that they're mutually beneficial.

In this episode, I sat down with my good friend Kler Rosenberg for some KLERi-TEA. We're sharing all of our secrets to good collabs, navigating jealousy in the beauty industry, and growing up rich vs poor.

 

 

Here are the episode highlights:

‣‣  [08:06] What are the benefits of collaborating?

‣‣  [09:44]  How do you make sure your collab is a win-win situation?

‣‣  [13:07]  Should you collaborate with someone if you don't like them?

‣‣  [14:14]  What IS a collaboration? How do we define it?

‣‣  [16:02]  Here we share some tips for proper collab etiquette.

‣‣  [34:15]  How do you ensure...

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Ep. 162: WOW, A PANDEMIC PROOF PMU BOOKED OUT SALES FUNNEL USING FACEBOOK ADS AND BROW TECHNIQUE QUIZ WITH MONIQUE GARCIA OF BROWSTETICS BOSTON MICROBLADING

  

What's stopping you from building the six-figure beauty business of your dreams?

     

Seriously - what's stopping you? I know a lot of business owners who stuck their heads in the sand once the pandemic hit last year and refused to come back out. And I understand because it was scary. It was terrifying. Nobody knew what to do. But do you know what a lot of other entrepreneurs did? They pivoted and they made it work.

For this episode of Pretty Rich Podcast, I brought on my friend Monique Garcia of Browstetics to share her story because she built her own sig-figure beauty business all within a MONTH during the pandemic. And one of the really special things about Monique is that she is going to tell you EXACTLY how she did it.

That's right, beauty boss, she's not holding back! She's sharing the exact fool-proof sales funnel she used that made her successful even in a pandemic. So what are you waiting for?

 

 

Here are the episode...

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Ep. 160: TALK ABOUT YOUR BEAUTY BUSINESS EVEN BEFORE IT EXISTS, THE BEST MARKETING ADVICE FOR PMU AND LASH ARTISTS WHO ARE JUST STARTING OUT

  

You HAVE to stop waiting for the right moment.

     

Trust me, I know how it is. You don't have your business started yet, you don't have a salon yet, you don't have your course prepared yet - and that's why you don't want to talk about it.

But I'm telling you, this is the single greatest mistake I see entrepreneurs make no matter where they are in their careers. It doesn't matter if you're just starting out or if you've been in the business for 10 years. Fear can stop all of us.

So this episode is dedicated to you, wherever you are in your business, even if you've only ever dreamt of it. You need to start talking about it.

 

 

Here are the episode highlights:

‣‣  [04:41]  Here's the BIGGEST mistake I see new entrepreneurs make.

‣‣  [08:21]  You have to shift your mindset about social media marketing.

‣‣  [09:25]  Like it or not you need to start viewing yourself as a community leader - because...

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Ep. 156: THE MAKE IT OR BREAK IT FACTOR IN PMU AND BEAUTY BUSINESSES

  

YOU NEED TO CHANGE.

     

Listen up, beauty boss, because I have some harsh truths for you. I want you to succeed, okay? So I'm always going to tell it how it is.

Here's the thing: if you want to have a long career in the beauty industry - you have to change with the beauty industry. Things are not the same as they were when we first started! I first started over 10 years ago, okay, nothing is the same, thankfully. But there are a lot of beauty entrepreneurs who are stuck marketing their businesses the same way they were 10 years ago. And you know what? They're not experiencing any growth.

They're stagnant. Nobody wants that in their business. If someone tells you that you need to change and you say "oh but I've always done it this way" you need to reevaluate, because if that's your mindset, then I'm sorry to tell you, but you're already on the way out.

This is something you really have to pay attention to. So for this episode of Pretty Rich...

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Ep. 155: I’M PREGNANT AND THE ONLY BEAUTY BUSINESS METRICS YOU NEED TO NEED TO KEEP TRACK OF, HOW TO SIMPLIFY TRACKING YOUR PMU AND LASH BUSINESS

  

Beauty boss...I have some exciting news for you...

     

I'M PREGNANT!!!

Yes, it's true, I'm pregnant. I'm 17 weeks pregnant at the time of recording this and I'm so happy to finally share this with you. I just wanted to make sure that it was shared in a way that was really special, and also this is my third and probably final pregnancy! I just really wanted to enjoy it.

BUT that's not all the exciting stuff I have to share with you! Uh uh.

I want to talk to you about SIMPLIFYING your beauty business problems and shifting your focus to the only beauty business metrics you need keep track of in order to GROW.

Let's just get into it, okay? Buckle up!

 

 

Here are the episode highlights:

‣‣  [01:49]  Let's talk about the fact that I'M PREGNANT!!!!!

‣‣  [10:09]  The advice trainers give you when you graduate is well-meaning but...ultimately incomplete.

‣‣  [14:37]  There are four common problems I see among...

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Ep. 152: WANTING TO BE BEAUTIFUL, THE STIGMA BEHIND PRETTY AND BEING IN THE BEAUTY INDUSTRY AS A LASH ARTIST, MUA, MICROBLADER OR PLASTIC SURGEON

  

Hey sister, do you ever get shamed for wanting to be beautiful?

     

Do people give you that look when you tell them your job is in the beauty industry? You know the one, the one full of judgment like you're doing something evil just because it's related to beauty and aesthetics?

Well, beauty boss, I'm tired of being shamed for wanting to be beautiful. I'm tired of this stigma behind pretty - this idea that you can't celebrate beauty just as much as you celebrate knowledge. I think it's important to be a well-rounded person, don't you? And beauty is powerful.

Beauty is confidence.

For this episode of Pretty Rich Podcast I got some of my favorite beauty bosses in the industry together to share our feelings on this stigma behind pretty, wanting to be beautiful, being judged by others, and the power of confidence that comes from beauty - whatever beauty means to you.

This is a really powerful episode. So what are you waiting for?

 

...

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Ep. 140: Be Careful Who You Share Your Goals With

  

You can NOT and SHOULD NOT be sharing your goals with everyone.

    

Goals and dreams are precious, okay? They're important and you can't just share them with every single person in your life because not everyone is going to understand them. And each time you're faced with doubt, even when it comes from a good place, it'll diminish that glow more and more.

I will never tell someone "okay reel it in there, let's be realistic about this, don't go chasing that goal." Like, look at me. If I didn't go chasing my "crazy" goal of becoming filthy rich tattooing FACES for a living - well neither of us would be here, would we? I'm a firm believer of finding that bright shiny goal and going after that. I mean, that's what we do in Pretty Rich Bosses, right? We give women like you the tools they need to make that bright shiny goal a reality. And sometimes we have to do some serious convincing because so many people have shared their dreams with people that...

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