Ep. 168: YOU DON’T NEED MORE LOVE YOU NEED MORE RESPECT IN THE BEAUTY INDUSTRY, HIRING A BROW AND LASH ARTIST TEAM

  

You NEED to start building a team.

     

It's inevitable and at some point, you will realize that no matter how much you want to be in control of everything in your business, no matter how much you want to be able to do it all yourself - you can't! If you want to grow your business, you have to grow your team. It's as simple as that.

So, in this episode, we're talking about exactly how to do that. I'm covering how to know when you're ready, mistakes to avoid, and the most important thing that you can do for yourself, your employees, and your business! Let's do this.

 

 

Here are the episode highlights:

‣‣  [03:04]  How do you know when you're ready to start hiring?

‣‣  [04:38]  What has building a team taught me?

‣‣  [09:39]  This is one of the most common things that I see go wrong when people start hiring.

‣‣  [17:57]  Let's talk about the importance of setting boundaries when it comes to...

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Ep. 169: ART OF ONLINE COMMUNICATION FOR BUILDING YOUR BEAUTY BRAND AND BUSINESS WITH BROW AND LASH MARKETING STRATEGIST SHEILA BELLA

  

The mark of a good entrepreneur is their communication skills. 

     

A good entrepreneur is a good communicator. A successful entrepreneur is one who masters the art of communication - because communication is key to all relationships, and if you want to have a good relationship with your client base, your employees, or your students - you need to be a good communicator. 

The great thing about this is that communication is a skill that you can practice easily. It's something that is so easily overlooked but it can easily be mastered!

So, in this episode, we are going to cover the top 3 ways that you can master the art of communication to build your beauty brand and business today! What are you waiting for?

 

 

Here are the episode highlights:

‣‣  [03:41]  Let's talk about the greatest marketing tool that is severely underrated.

‣‣  [07:00]  The first way you become a good communicator is by...

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Ep. 167: COLLABORATIONS, JEALOUSY IN THE BEAUTY INDUSTRY, GROWING UP RICH VS. GROWING UP POOR WITH MASTER MICROBLADING ARTIST AND TRAINER KLER ROSENBERG OF BEAUTY ANGELS ACADEMY

  

If you want to build a beauty empire - collabs are the way to go.

     

I love collaborations because they're win-win: I get the benefits, you get the benefits, our audience gets the benefits, we all win! But there is an art to doing them correctly and ensuring that they're mutually beneficial.

In this episode, I sat down with my good friend Kler Rosenberg for some KLERi-TEA. We're sharing all of our secrets to good collabs, navigating jealousy in the beauty industry, and growing up rich vs poor.

 

 

Here are the episode highlights:

‣‣  [08:06] What are the benefits of collaborating?

‣‣  [09:44]  How do you make sure your collab is a win-win situation?

‣‣  [13:07]  Should you collaborate with someone if you don't like them?

‣‣  [14:14]  What IS a collaboration? How do we define it?

‣‣  [16:02]  Here we share some tips for proper collab etiquette.

‣‣  [34:15]  How do you ensure...

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Ep. 166: WHERE TO GET BUSINESS ADVICE, ADVICE FROM YOUR BEAUTY BUSINESS FRIENDS VS. ADVICE FROM A BUSINESS COACH

  

Not all business advice is created equal.

     

We all need advice - nobody can do what we do alone! But where you get your advice is the key to whether or not it's going to actually help you achieve your goals.

Everyone likes to go to their friends for advice because you want to believe that you can trust them. But I'm telling you honestly that the advice from your friends and the advice from industry specific business coaches is completely different.

In this episode, I'm going to break down the main the three key ways that advice from friends and advice from business coaches are different.

 

 

Here are the episode highlights:

‣‣  [06:55]  The first difference between getting advice from a friend vs a business coach is the experience level.

‣‣  [09:22]  The second is the level of clarity when it comes to setting goals.

‣‣  [10:16]  The third difference in getting advice from a friend vs...

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Ep. 165: BRAVER NOT SMALLER HOW GETTING CANCELED HAS CHANGED ME FOREVER, BEAUTY INDUSTRY TOXICITY

  

What doesn't kill you makes you stronger.

     

That's what the great philosopher Kelly Clarkson said. And she's right!

Today, I want to talk about something extremely important: getting canceled. Nobody wants to get canceled and today, with the way the internet works, it's possible that it could happen to any one of us. No matter what size platform you have, people are watching you like a hawk, waiting to catch you slipping up.

I know that idea strikes fear in some of you. Heck, I was scared of it too! But then something happened - I got canceled.

Maybe you haven't heard about it yet, but I'm not going to shy away from it. You guys know me. I'm not about secrets. So we're going to talk about what happened, why I got canceled, what it was like, how I handled it, and how it changed me.

I'm not going to let what happened make me smaller. I'm going to let it make me braver.

 

 

Here are the episode highlights:

‣‣  [02:09]  I...

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Ep. 164: IHEART RADIO WITH CYRUS WEBB INTERVIEWS BEAUTY BUSINESS MARKETING STRATEGIST & SOCIAL MEDIA EXPERT SHEILA BELLA

  

Even when things get dark - we can still move towards the light.

     

Hey beauty boss! I've got some exciting news for you.

I recently had the AMAZING opportunity to be interviewed by Cyrus Webb for iHeart Radio's Conversations LIVE. We talked a little bit about my story, finding my passion, how my passion led to my success, what all of that feels like, the impact of helping women step into their power, and more!

This was a great conversation and I want to share it with you in today's episode! I know it's easy to forget our WHY or WHERE this all started. I hope this helps remind you!

 

 

Here are the episode highlights:

‣‣  [01:57]  At the start of our conversation, Cyrus asks what it's been like to see my passion lead to my success!

‣‣  [02:46]  Cyrus and I talk about whether or not I always knew that beauty was where I would make my mark.

‣‣  [04:06]  How did I get to the point where I realized my...

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Ep. 163: SARAH PENDRICK ON INSECURITIES, FEMALE EMPOWERMENT, SOCIAL MEDIA BULLYING AND CANCEL CULTURE

  

"I listen to what my soul wants, I practice, I'm around people that give me a safe space to say how I feel, to say what I do and don't want to do."

     

There are a lot of reasons why female entrepreneurs can be afraid of showing up online. When you put yourself online you are opening yourself up to a whole new kind of vulnerability. It's easy for people to forget that behind our screens are real people with real feelings and they can start to say some pretty hurtful things.

Nobody wants to be canceled - but we can't let fear stop us from showing up as our authentic selves and serving others. For this episode, I sat down with my friend Sarah Pendrick, the creator of Girl Talk. Sarah and I have both been doing our thing on the internet for a while and have gotten our fair share of social media bullying. But I think Sarah is a pro at looking a difficult situation in the eye and rising above it.

In this episode, we talk about tackling...

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Ep. 162: WOW, A PANDEMIC PROOF PMU BOOKED OUT SALES FUNNEL USING FACEBOOK ADS AND BROW TECHNIQUE QUIZ WITH MONIQUE GARCIA OF BROWSTETICS BOSTON MICROBLADING

  

What's stopping you from building the six-figure beauty business of your dreams?

     

Seriously - what's stopping you? I know a lot of business owners who stuck their heads in the sand once the pandemic hit last year and refused to come back out. And I understand because it was scary. It was terrifying. Nobody knew what to do. But do you know what a lot of other entrepreneurs did? They pivoted and they made it work.

For this episode of Pretty Rich Podcast, I brought on my friend Monique Garcia of Browstetics to share her story because she built her own sig-figure beauty business all within a MONTH during the pandemic. And one of the really special things about Monique is that she is going to tell you EXACTLY how she did it.

That's right, beauty boss, she's not holding back! She's sharing the exact fool-proof sales funnel she used that made her successful even in a pandemic. So what are you waiting for?

 

 

Here are the episode...

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Ep. 161: PART 2: PMU TRAINER’S ROADMAP TO SUCCESS WITH MICROBLADING AND PERMANENT MAKEUP EDUCATORS SHAY DANIELLE, EBONY KIMBROUGH AND KRISTINA MELNICIENCO

  

More of your questions answered!

     

Last week I went on Clubhouse with some of my best trainer friends in the PMU biz to give you the first half of the PMU Trainer's Roadmap to Success - and today we're back with more!

We share more of our experiences with training: some of the greatest challenges we've faced, whether we prefer smaller or larger classes, the pros and cons of traveling to train, and how to prequalify students! You don't want to miss it!

 

 

Here are the episode highlights:

‣‣  [13:36]  Starting with the first question: what were some of the major challenges you experienced when you first started training?

‣‣  [32:19]  What are the pros and cons of traveling to train?

‣‣  [34:54]  How do you prequalify students? 

 

 

GIVE ME THE ROADMAP TO PMU TRAINER SUCCESS! (Listen Here) 

 

I'm so grateful that these incredible PMU artists joined me for this...

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Ep. 160: TALK ABOUT YOUR BEAUTY BUSINESS EVEN BEFORE IT EXISTS, THE BEST MARKETING ADVICE FOR PMU AND LASH ARTISTS WHO ARE JUST STARTING OUT

  

You HAVE to stop waiting for the right moment.

     

Trust me, I know how it is. You don't have your business started yet, you don't have a salon yet, you don't have your course prepared yet - and that's why you don't want to talk about it.

But I'm telling you, this is the single greatest mistake I see entrepreneurs make no matter where they are in their careers. It doesn't matter if you're just starting out or if you've been in the business for 10 years. Fear can stop all of us.

So this episode is dedicated to you, wherever you are in your business, even if you've only ever dreamt of it. You need to start talking about it.

 

 

Here are the episode highlights:

‣‣  [04:41]  Here's the BIGGEST mistake I see new entrepreneurs make.

‣‣  [08:21]  You have to shift your mindset about social media marketing.

‣‣  [09:25]  Like it or not you need to start viewing yourself as a community leader - because...

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