DO you REALLY want to be RICH?

Because mama if you really want to be rich, if you've got some big financial plans for the new year, we have to get some things straight, okay? No more of these spaghetti entrepreneur tactics okay? In 2021 you shouldn't just be throwing all of these strategies at your business and hoping they stick. We're gonna be intentional about it.

I'm an expert in building a successful business. I'm not gonna be shy about it. I've built two successful businesses myself AND helped so many other incredible PMU artists build their own successful businesses through my program Pretty Rich Bosses. I know what I'm talking about. And in this episode, I'm going to share with you the NUMBER ONE thing you need to be doing if you want to be rich and successful. It's truly, in my expert opinion, the most important thing. So enough sitting around - let's just get right into it.

Here are the episode highlights:

‣‣  [05:00]  What does it mean to truly be rich...

This year has been a long, challenging year - and the holidays can really highlight what's been missing.

The holidays can do two things: they can remind us of everything that we're lucky to have and they can remind us of everything we don't. Maybe it's the mom in me but I can't stand the idea of anyone being disappointed during the holidays. That disappointment usually comes from people, our expectations of those people, and the ways those people might let us down.

So for this episode, I want to share some of my advice for beating that holiday disappointment. It's a short one but a good one, so let's get right into it.

LET'S BEAT THAT HOLIDAY DISAPPOINTMENT! (Listen Here) 

You can follow me, Sheila Bella, on Instagram @realsheilabella!

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FOR MY LISTENER BOSS BABES

You can enjoy this podcast by downloading it on iTunes her...

The key to your success is honesty.

That's honesty with yourself, honesty with your customers, and honesty in your marketing. That can sound scary to a lot of people. A lot of us grow up thinking that we have to hide parts of ourselves to be accepted or to feel like we belong.

Savanna Boda, the beautiful and talented Dallas Esthetician, has experienced a lifetime of hiding and minimizing herself for the sake of others. But when she learned to be honest with herself and honest in her social media - when she started to show up as who she TRULY is and not who she feels she needs to be - well, the girl's 23, and she's already experienced massive success in such a short time.

I love Savanna. I feel like we're twins. I mean just look at our IG accounts! She's a girl after my own heart, truly. That's why I wanted to have her on my podcast - because I know you're going to LOVE her. She gives a lot of really good insight on social media sales, how to honestly market yourself, and...

When change scares you, that is typically a sign of growth.

A lot of beauty business owners will get to the point in their careers where they have all of the clients they wanted, are booked out months in advance the way they wanted, but they're not making the money they wanted. They're stressed out and all signs point to needing to hire more people for their team.

But that's scary, right? Because you're at the point you wanted to reach, you're in a place where you're comfortable, but suddenly there's a change in front of you that's scary. But that fear is typically a sign of growth. And if you want to make more money in your business then you have to grow and if you want to grow you have to do the uncomfortable things. Like I say, you have to do it scared. That's how I did it. 

Here are the episode highlights:

‣‣  [02:05]  This is the problem with being overbooked. It can feel good to say - but it's actually a SIGN that you need to improve something in your busi...

Power isn't just handed over to you - it's taken.

That's something that I like to remind you guys of because I truly believe it. Power isn't going to be handed over to you. You have to take it for yourself, believe that you have it, and use it to get what you want. We all have goals, we all have things that we want to achieve, and we all have the ability to take that power and get where we want to go.

My guest for this episode is the perfect example of this. Master Barber Arthur Lyle didn't grow up with the most perfect life. He went through a lot of challenges that most of us probably can't even imagine. But he never let those things stop him. Through his faith, he developed the Unbreakable Mindset, the thing that keeps him going no matter what life throws at him. And it's his ultimate key to success.

So what are you waiting for? Let's do this.

Here are the episode highlights:

‣‣  [11:32]  First Arthur tells us a little bit about his background.

‣‣  [13:11]  ...

Kler Rosenberg has majorly transformed the beauty industry.

That's not an exaggeration. That's not a groundbreaking thing to say. It's just the truth. She's literally a master of microblading and she's teaching other microbladers her masterful skills and just building this empire of incredibly talented PMU artists. She's incredible and I'm so honored that she agreed to come on the podcast and share all of her secrets with us. (I'm kidding - Kler doesn't have secrets).

A lot of people will look at social media, look at Kler's online presence, and think "Oh well she has it made. Look at her, her life is just perfect, I bet she was born with all of this." Because we love to make assumptions about people. We love to believe that we can be little detectives and figure out an entire person's life just by looking at a couple of pictures they post online.

But Kler struggled for her success. She fought for it. She always believed in herself and she didn't let anything stop her fr...

2020 was the hardest year for me in my business - BUT it was also my best year yet.

I know that this year has been hard and a lot of businesses have been struggling. I don't say that I've had my best year yet to gloat - I say it because I want you to know that even through all of this struggle it is possible. 

This year is coming to a close but that doesn't mean you can't put into motion the things you need to make 2021 your best year - no matter what happens.

So I'm not going to make you wait any longer to get this juicy info, okay? Let's just jump right into this episode where I tell you exactly how I managed to make this difficult difficult year such a success.

Here are the episode highlights:

‣‣  [02:45]  2020 has been a hard year for a lot of businesses but I'm happy to say that despite having to cancel my big event Pretty Ambitious Summit and having closed my studio pretty much since March, this year has been my highest-grossing year yet.

‣‣  [06:17]  So...

When you grow you glow!

I've been doing a lot of reflection lately and I'm sure you have too. We're coming up on the end of this crazy unexpected year and it's the perfect time to reflect on how we've grown over the year. You can always tell when people are experience growth because there's this glow around them. They seem brighter, happier, more confident.

A good friend of mine, Amanda Rose, has experienced a lot of growth. And I'm incredibly proud of her because we go back. We go way back. I knew her when she was at a different point in her career when she was scared and afraid to trust. And now she's different! She's...you know, grown.

So to kick off this season of reflection, goal making, and new beginnings, Amanda and I are going to talk about the growth that she's experienced and how you can experience that growth too.

Here are the episode highlights:

‣‣  [15:37]  First Amanda gives a little context to our relationship by diving into our history a little ...

'Tis the season to be grateful!

2020 has been...an interesting year. It's been a year nothing like anything we've ever experienced before. But I still think there's a lot to be grateful for, a lot of good things that managed to come out of this crazy year.

So for this episode, I got on with my husband, Will, to continue our series exploring our relationship as a PMU artist slash beauty business coach and high school educator. We talk about our favorite quotes on gratitude, our thoughts on its importance, and what we're most grateful for this year.

Here are the episode highlights:

‣‣  [03:42]  It's Thanksgiving so I want to start by talking about everything that I'm so grateful for in this crazy year 2020.

‣‣  [08:20]  Will and I need to chat a little bit first about the last time he was on the podcast

‣‣  [09:48]  We want to share some of our favorite quotes about gratitude and dive into them a little bit here.

‣‣  [13:49]  Ironically the thing that we're both...

Content marketing CAN and SHOULD be sexy!

This IS the beauty industry, right? We're out here making people look beautiful and confident and our marketing strategies have to match that!

A lot of people that I see on Instagram, they're just doing what I call hope marketing. And hope marketing, though it may sound nice, is only hurting their businesses. Hope marketing is blind marketing. You need to have a plan if you want your business to succeed.

I know that it can be hard, especially at first, to know how to market yourself and your services. A good coach, like the ones in our Pretty Rich Bosses program, can help you develop a solid plan for marketing your business, but I'm going to share some tips with you for free, in this episode. We're going to talk about the six boxes to check for sexy continent marking that is sure to boost your PMU brand on Instagram.

Let's go!

Here are the episode highlights:

‣‣  [02:22]  What is "hope marketing"? Well, it's probably wh...